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“Marketing Strategy for Profit”- How to Accelerate Business #1


With Dennis Weed, Business Coach, NISBDC

June 1 @ 5:30 pm 8:00 pm PDT

Zoom Webinar

NOTE: This is a live session only! No recording of this webinar will be emailed post-presentation.

Are you ready to take your small business to new heights? Join our exclusive online course on marketing strategy for profit, designed specifically for small businesses like yours. In this comprehensive program, you’ll gain the knowledge and skills to analyze your current situation, define your target market, craft a unique value proposition, develop a strong positioning statement, design an effective marketing mix, and implement and evaluate your marketing plan.

Course Highlights:

  1. Analyze Your Current Situation: Learn how to conduct a thorough assessment of your business, identifying strengths, weaknesses, opportunities, and threats. Gain valuable insights into your current position in the market and leverage your strengths to your advantage.
  2. Define Your Target Market: Discover the importance of identifying your target market and customer segments. Understand their needs, preferences, and behaviors to create targeted marketing campaigns that resonate with your audience.
  3. Craft a Unique Value Proposition: Stand out from the competition by developing a compelling value proposition that showcases your competitive advantage and highlights the benefits your products or services offer to customers.
  4. Develop a Positioning Statement: Learn how to differentiate your brand and products from competitors through a strong positioning statement. Craft a clear and memorable message that resonates with your target market.
  5. Design an Effective Marketing Mix: Understand the elements of the marketing mix and how to align them with your overall strategy. Discover how to deliver value to your customers through product, price, promotion, and distribution strategies.
  6. Implement and Evaluate Your Marketing Plan: Learn how to put your marketing strategy into action. Develop a step-by-step plan and measure your performance and results to ensure your efforts are driving profitability for your small business.

Don’t miss this opportunity to gain the knowledge and skills needed to take your small business to the next level. Our expert instructors will guide you through each module, providing practical insights and real-world examples to enhance your learning experience.

Enroll today in our online course on marketing strategy for profit and unlock the potential of your small business!

Register Now and Secure Your Spot:

This is part of a 4-part series

The other courses in the series are:

• Managing Financials For Profit: How to Understand Financial Statements

• Operations Management for Small Business: Including How to Lead Your Team

• Digital Marketing Strategy for Profit: How to Use Digital Tools in Marketing

Sign up for all four today!

Presented by: Dennis Weed – Business Coach, North Idaho College Small Business Development Center


Presented by:

North Idaho Small Business Development Center – North Idaho Small Business Development Center provides one-on-one, professional business coaching that helps small-business owners accelerate their businesses success. We offer the tools, resources, expertise and peace of mind to help you feel confident and supported in taking your business to the next level, no matter where you are in the process. Best of all, our coaching services come at no cost to you because we’re funded by the U.S. Small Business Administration, the State of Idaho, and North Idaho College all who want to see businesses like yours succeed.

Hosted by North Idaho College.

Disclaimers: The information provided in this webinar and any supplementary materials provided to registrants are intended for educational and informational purposes only and does not constitute professional financial or legal advice. No registrant should act or fail to act on the basis of any material contained in this webinar without obtaining proper financial, legal, or other professional advice specific to their situation. The North Idaho Small Business Development Center, and its host, North Idaho College, specifically disclaims any liability, loss or risk, personal or otherwise, which is incurred as a consequence, directly or indirectly, of the use and application of any of the information presented in this webinar.

By registering for this webinar, you acknowledge and agree that you have read, understood, accept and agree to the above disclaimer and that under no circumstances shall the North Idaho Small Business Development Center or it’s host, North Idaho College, be held liable for any claims, losses, or damages of any kind or nature arising out of or in any way related to the information provided in this webinar and/or the registrant’s use of or reliance on said information.