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To build a highly profitable business you must have an effective marketing strategy.

May 3 @ 8:30 am 10:00 am PDT


Most Marketing efforts are expensive and ineffective. The key to building an effective Marketing strategy is a Great Value Proposition. You will learn the secret sauce of building an effective strategy so that you can build a highly profitable business.

You will learn:

• The basics of creating a good foundation for marketing success

• How to set marketing goals and how to track them

• How to make adjustments or expansion of your marketing strategy

This is part of our Business Accelerator Series

The other courses in the series are:

  • Managing Financials For Profit: How to Understand Financial Statements
  • Digital Marketing Strategy for Profit: How to Use Digital Tools in Marketing

(classes do not have to be taken in order)


Presented by:

Doug Wolford

Doug Wolford

Doug has spent 30+ years in banking and economic development. He has helped to fund businesses in virtually every stage of development in many industries including professional services, retail, manufacturing, hospitality, real estate, and many business acquisitions. He has deep experience with SBA funding tools. His passion continues to be supporting the success of small businesses in the Pacific Northwest. Doug, a native of the Northwest, participates in the ownership of a small business. He graduated from Montana State University with a B.S. in Economics, and also earned his M.S. in Applied Economics from the MSU as well.

North Idaho Small Business Development Center – North Idaho Small Business Development Center provides one-on-one, professional business coaching that helps small-business owners accelerate their businesses success. We offer the tools, resources, expertise and peace of mind to help you feel confident and supported in taking your business to the next level, no matter where you are in the process. Best of all, our coaching services come at no cost to you because we’re funded by the U.S. Small Business Administration, the State of Idaho, and North Idaho College all who want to see businesses like yours succeed.

Hosted by North Idaho College.

Disclaimers: The information provided in this webinar and any supplementary materials provided to registrants are intended for educational and informational purposes only and does not constitute professional financial or legal advice. No registrant should act or fail to act on the basis of any material contained in this webinar without obtaining proper financial, legal, or other professional advice specific to their situation. The North Idaho Small Business Development Center, and its host, North Idaho College, specifically disclaims any liability, loss or risk, personal or otherwise, which is incurred as a consequence, directly or indirectly, of the use and application of any of the information presented in this webinar.

By registering for this webinar, you acknowledge and agree that you have read, understood, accept and agree to the above disclaimer and that under no circumstances shall the North Idaho Small Business Development Center or it’s host, North Idaho College, be held liable for any claims, losses, or damages of any kind or nature arising out of or in any way related to the information provided in this webinar and/or the registrant’s use of or reliance on said information.