What Is Your Organizations Purpose?

If you want to achieve your quarterly sales quotas, slash expenses, or reach some other important benchmark, it’s import to remember your why: why you started your company, why you spent long days and longer nights helping it grow, and why achieving greater impact is critical.

But unlike personal goals that are often chased in isolation, business is a team sport. And if you want to win as a team, you need to communicate your organization’s purpose so that your team members can make it part of their why.

Read More Here: Spell out the Organization’s Purpose